The Soul of a Start-Up

All enterprises are born out of a core philosophy, a principle that is quintessential to the character of the company. With time, as the business

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Amul

Swiggy Previous Next Gargee Ghose Brand Building & Digital Content Specialist. Passionate about pets and wildlife. Linkedin

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Dance for Dominance

Dance for Dominance Gentle and graceful. Dainty steps with the finesse of a ballet dancer. Movements so elegant, you would stop and stare at these

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ALONE WE CAN DO NOTHING

ALONE WE CAN DO NOTHING The following being a reproduced verbatim from the 2022-23 treble winning midfield ace, Ilkay Gündogan of Manchester City, England. Dear Manchester

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Swiggy

Swiggy Previous Next Gargee Ghose Brand Building & Digital Content Specialist. Passionate about pets and wildlife. Linkedin

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Bandhan Bank

Bandhan Bank Previous Next Gargee Ghose Brand Building & Digital Content Specialist. Passionate about pets and wildlife. Linkedin

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THE ROAD TO THE CEO’S OFFICE

Too many CEOs fail at their jobs. From 2000 to 2013, 25% of the Fortune 500 chief executives who left their firms were actually forced out. And that’s not a small number. The

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Reorganizing Your Organization

Volatile market conditions may force you to reorganize your company. So, do you require a new structure or must you tweak the existing one? When organizations have to reorganize, leaders are left weighing options large and small. Often conflicting advice and opinions leave them

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THE ART OF PRESCRIPTIVE SELLING

With B2B purchasing becoming more complex than ever before, success comes from making it easy for customers to buy. B2B sellers tend to attribute great powers to their customers.

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TRUST YOUR GUT

“When you face a trade-off conflict, it just behooves you to focus on your gut.” Life calls us to make choices. Some of them feel particularly big and overwhelming not because they involve pinning down one option to the exclusion

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CREATING A CULTURE OF EXCELLENCE

Strategy matters – sure. But without a winning culture to drive it forward, your strategy’s taking you nowhere. An organization that excels without is strongly held from

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LEND YOUR VOICE WITH CHARISMA

Janet stands at the podium, looking tentatively at her senior colleagues assembled to hear her explain the new project and take queries from them. Rob reluctantly

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DO YOU KNOW YOUR CUSTOMER’S JOB TO BE DONE?

“Is innovation inherently a hit-or-miss endeavour? Not if you understand why customers make the choice they do” Innovation for many large organizations is as mush a top priority task as a source of frustration. A McKinsey research revealed globally 84% of

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TRANSFORMING THE TRANSFORMATION STORY

‘Transformation is perhaps the most overused term in business. Often, companies apply it loosely – too loosely – to any form of change, however minor or routine.’ Scenarios and developments in industries that once seemed improbable and far-fetched are emerging as

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WORKING AROUND THE WORKSPACE

The best collaborative spaces also support solitude. Privacy in a workspace does not compromise collaboration but can nurture it. Not so long ago, the corporate world was of the opinion

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INCREASE YOUR IMPACT

For functional experts and mangers to enhance their influence in their organizations, their 4T Competencies can make all the difference. How do you build or wield influence in

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MAKING DISCREET DECISIONS

“Leadership can be a heavy burden. It is also a compelling, crucial challenge. In grey areas, your job isn’t finding solutions; it’s creating them based on your judgement.” Every leader has to make tough decisions, and that’s part and parcel of his job. The toughest of them comes in ‘grey

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NEGOTIATING UNDER THE INFLUENCE

“Emotional hangovers – strong feelings unrelated to the negotiation at hand – can distort your judgement and lead to bad decisions.” Imagine you are about to sit on

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FRAMING ELEMENTS OF VALUE

“Products and services deliver fundamental elements of value that address four kinds of needs: functional, emotional, life changing and social impact. In general, the more elements provided,

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Does Your Team Measure Up?

More and more challenging work gets done in a team setting, yet the context in which teamwork takes place is becoming more challenging by the day. Collaboration is the cornerstone 0f team success. In today’s complex business environment, despite the newer hurdles and tougher battles, effectiveness of teams

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SHIFTING THE INNOVATION PARADIGM

“Innovation isn’t worth much if you don’t get paid for it.” Businesses innovate to create value and generate new revenue streams. That’s routine. What’s not common, though potentially promising and powerful, is capturing new value in existing businesses. It might also be the only way to

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THE STRATEGY BEHIND DECISION-MAKING

“You have to know what kind of decision you’re making in order to make it well.” The past few decades have generated a treasure trove of research on decision-making. However, business leaders seem to be impervious to the lessons they teach.

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TO BE LOVED OR FEARED?

Is it better to be loved or feared? It’s a question people pondered over centuries in myriad forms and contexts. And that included Machiavelli too, who

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